Effective Date: 01-09-2025

www.identityclothes.com (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and safeguard your data when you use our website and services.

1. Information We Collect

We may collect the following types of personal information:

• Name, email address, phone number, and contact details

• Account registration details (username, password, preferences)

• Payment and billing information (if applicable)

• Device information, browser type, and IP address

• Usage data such as pages visited, time spent, and actions taken on our website

2. How We Use Your Information

We use your information to:

• Provide, operate, and improve our services

• Process transactions and send confirmations

• Communicate with you regarding updates, offers, and support

• Personalize your experience on our website

• Comply with legal and regulatory obligations

3. Sharing of Information

We do not sell or rent your personal data. We may share your information only with:

• Service providers, payment gateways, or partners that assist us in operating the website

• Legal authorities, if required under applicable law or for the protection of rights and safety

4. Data Security

We implement reasonable security practices and procedures as required under Indian law, including encryption and access controls, to protect your data from unauthorized access, disclosure, or misuse.

5. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law.

6. Your Rights

As per the Digital Personal Data Protection Act, 2023, you have the right to:

• Access and request a copy of your personal data

• Correct or update your information

• Withdraw consent for processing (where applicable)

• Request deletion of your personal data (subject to legal obligations)

To exercise these rights, you can contact us at admin@identityclothes.com.

7. Cookies and Tracking

We may use cookies and similar technologies to improve your browsing experience. You can control cookie preferences through your browser settings.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of such external sites.

9. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised “Effective Date.”

10. Contact Us

If you have any questions or concerns about this Privacy Policy, you can contact us at: 8484075748 or email us at support@identityclothes.com